Caudwell Children is a British non-profit which focuses on donations to special children for medical treatment, therapy, specialized equipment, and dying wish holidays. The charity has been working towards its goals since 1999 and has made over 2,000 donations to families with disabled children.
In 2010, Robbie Williams became a Goodwill Ambassador for the British charity Caudwell Children, to support the charity as part of their 10th anniversary celebrations, and joined Rod Stewart, Elizabeth Hurley and Joan Collins. 'I have known and admired John Caudwell for a long time, he's a top man. I hugely respect his enthusiasm and commitment to the charity, Caudwell Children, and it is my pleasure to become a Goodwill Ambassador,' Robbie Williams said about his new appointment.
The annual Caudwell Children Butterfly Ball is one of the UK's most exclusive charity events attracting worldwide media attention. Annually the ball plays hosts to a selection corporate, high net worth and celebrity attendees from the world of sport, TV and film. Robbie was de headline act in 2010.